Identify an Aesthetic, and Then Recreate That Aesthetic

Ss

Longreads

To understand why Urban Outfitters and American Apparel have declined so spectacularly, it’s helpful to remember what it was that made them so successful in the first place. In their heyday, each made a science of identifying exactly what it was that made hipsters so attractive, then recreated that aesthetic in their stores.

They mass-marketed the counterculture by honoring art, music, and fashion of the past; rejecting traditional lifestyles and careers; and appreciating irony. “You would flip through one of their lookbooks or walk into their stores and think, I am in this world,” Brandes recalls. They made a hard-to-define bohemian lifestyle accessible to an entire generation of young people growing up in the cookie-cutter suburbs.

Urban Outfitters and American Apparel identified their target audiences, moving into neighborhoods with a high density of 18 to 25 year olds who were beginning to experiment with their personal style and values…

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My Mexican friends

We had a party with my Mexican friends . We played in the pool and the ocean for long time and we ate supper and desert and we played tag. My friends only speak Spanish and I speak English  but we have fun and played. We met theme on the Beach four years ago. But we lose contact but we meet theme a again .  My friends name is Freda and Raul .She has same birthday has me . I like them because they make me laugh and we have a awesome time together. The end by Nik john Vandyk

We are at Mexico at our house . The house is not ready . Me and dad and Shaun came on Tuesday . When we came to the house there was no lights , no pool , no water and no mom . It was a boys House . Then my mom came home and she hugged me and dad and Shaun . She said fix that she said fix that. She got us all back together .   We went out for dinner in Chelem .  We went to listen to music and we dance . There was lot of people at the party . They all like me  becuse I am awesome .  I am having fun but I miss you guys . The end

Dentist

My dad and I went to the dentist. My dad went first and I went went second. We layed down in the big dentists chair. I was not scared because my dad went first.  The is dentist is good . Her name is Maria  Jose  . She made me keep opening my mouth . It tickled and I laughed . I have two cavities . Next time I have to get it theme fillied . After she was done , she geve me a sicker , She geve  me a toothbrush and tooth paste. I like the dentist in  mexico

i miss you guys miss you guys love Nik john vandyk

p.ss we are having fun  time but I miss andrew.

Storm

Blaaaaa

nikjohnvandyk

Yesterday I was in the pool with my mom and dad. We played football . When we looked out in the Gulf of Mexico , we saw a storm coming in over the water .  It was really,really,really dark. It started to  rain a lot . I stayed in the pool  . I forgot  baby  Pugs on the chair. He was suntaning on the chair . We went in side and played . We went to supper with our friends .  When we got home I have to do home work . It was not fun .  We watched football . Gree bay packers won the football game lol

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Storm

Yesterday I was in the pool with my mom and dad. We played football . When we looked out in the Gulf of Mexico , we saw a storm coming in over the water .  It was really,really,really dark. It started to  rain a lot . I stayed in the pool  . I forgot  baby  Pugs on the chair. He was suntaning on the chair . We went in side and played . We went to supper with our friends .  When we got home I have to do home work . It was not fun .  We watched football . Gree bay packers won the football game lol

American thanks giving

We did American thanksgiving at our home. We got up  and we put the  turkey in the oven and let it cook . Before we put it in we put the stuffing in but . me and dad always do that . We  made  vegetables and potatoes . Me and my mom setup the tables and forks and knives . My dad watched football . A lot of people came to our home . We played ,  we ate and laughed and had fun. At the end of the day I went to sleep happy .

What Lurks in the Dark Corners

Not good

Longreads

The mothers don’t know where I am. I see them occasionally turning in circles, looking for me. They lean their heads close together and talk behind their hands, and I know they are wondering. But like I always tell them, they won’t see me. If they do, it’s because something happened.

“What would happen?” they always ask, and “Monsters,” I tell them.

It’s strange that they don’t believe in monsters, don’t believe anything will happen to their children, and yet they hire me anyway. It’s something my grandfather figured out long ago, when he started this company, and it’s held true since.

From my hidden spot I see one of the kids—a girl, long black hair lifting in the breeze— inching closer to the creek. I’m not paid to keep them from falling into creeks, but I tense anyway. I raise the rifle and scan the treeline along the creek…

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What Lurks in the Dark Corners

Not good

Longreads

The mothers don’t know where I am. I see them occasionally turning in circles, looking for me. They lean their heads close together and talk behind their hands, and I know they are wondering. But like I always tell them, they won’t see me. If they do, it’s because something happened.

“What would happen?” they always ask, and “Monsters,” I tell them.

It’s strange that they don’t believe in monsters, don’t believe anything will happen to their children, and yet they hire me anyway. It’s something my grandfather figured out long ago, when he started this company, and it’s held true since.

From my hidden spot I see one of the kids—a girl, long black hair lifting in the breeze— inching closer to the creek. I’m not paid to keep them from falling into creeks, but I tense anyway. I raise the rifle and scan the treeline along the creek…

View original post 73 more words

I am back to work

I was not bloging because I was  having fun . I had lots of friends in Chelem.We went to lizard joe for the party .  It was for my  dad and mom. They were celebrating   Their anniversary .  There was food and music . I was playing my I pad. I talked to my friends. My mom and dad danced .My mom danced fine and my dad danced funny . I went to the town square with Paul. Paul is our neighbur . All of our friends live on our street. The name of our street is 13A . We made funny jokes about 13a.We got home late . It was a good night .